Aside from branding rights, the deal entails Paulaner holding pouring legal rights Within the Allianz Arena and conducting fan events and competitions in collaboration While using the club.

Continuing their go into the most popular Activity on the planet, Prime is now partnered with Bayern Munich for that approaching year.

Besides entrance-of-shirt branding rights, the telecommunications business has relished a fruitful relationship With all the Bavarians as it's got overseen the refurbishment on the club’s home floor, the Allianz Region, into Just about the most technologically State-of-the-art sports activities venue in the world, in addition to several other supporter engagement and Group ventures.

The cooperation settlement has become extended to Bayern’s Ladies’s group, with club veteran Thomas Müller acting as the

HYLO eye treatment has been an official companion of Bayern Munich considering that 2017 and also a Platinum husband or wife since 2019. By means of their deal, the two events intention to unfold awareness relating to “dry eye”, its prevention, and administration.

Bayern Munich’s lengthy-term tactic helped the club ride out COVID-19, With all the constraints on admirers hitting Bayern’s bottom line fewer than other golf equipment. Jung says this is because the club and its partners rely upon one another and do almost everything inside of a welcoming, widespread way so when there have been really hard conversations about companions’ legal rights throughout the pandemic, the club located tips on how to compensate partners through electronic gives or other rights.

Quite a lot of Bayern fans live in Germany, a rustic the place I'd personally believe (I need to make it crystal clear This is often my assumption) that for a similar motive they'd choose to acquire German autos that they'd also normally choose to get Adidas above Nike in any case away from region loyalty or whatever motive may be concerned.

American beverage giant Coca-Cola has relished a partnership with the Bavarian club for more than fifty several years, rendering it one among longest promotions within the club’s historical past.

This extended-time period partnership, without any adjust or interruption in 20 many years, means either side is aware what to expect from another.

GetYourGuide sells excursions and excursions, routines including cooking courses, and tickets to tourist sights. In Oct 2023, FC Bayern and GetYourGuide cast a partnership to provide admirers and site visitors unique moments and present them the prospect to come back closer for their club.

Siemens – German technological innovation conglomerate Siemens is a platinum spouse of Bayern considering the fact that 2017. The deal sees The 2 188bet events collaborate around upcoming-oriented innovations to raise sustainability within the club. The two last renewed their partnership in A 3-yr extension previously this calendar year in July.

The collaboration commenced back again in 2008, rendering it Guy's longest association which has a football club. The sponsorship of FC Bayern Girls as official lover, which has been in place considering the fact that 2022, can even carry on.

Japanese movie activity business Konami has acted because the official videogame associate of Bayern Munich by using its soccer simulation sport sequence eFootball

Bayern Munich Bayern Munich Sponsors This post includes facts concerning the organisations working with the men’s and/or Girls‘s teams of FC Bayern Munich as their sponsors and partners for the 2024/25 period, Therefore savoring a powerful branding presence across their assets. 

Besides branding legal rights, the deal involves SAP providing the club with analytics application to gauge client experience and participant efficiency data. In February 2021, Bayern introduced they'd also utilized SAP’s assist to standardise their HR processes.